Jennifer Aniston shows she is “stronger than ever” in a new strength campaign with fitness brand Pvolve., The Hollywood star shows her strength posing with Pvolve's fitness equipment to promote the Pvolve workout, designed by women for women., Pvolve has teamed up with Aniston for its mission to educate women on the importance of resistance training for building strength in both body and mind at every stage of life., It was Jennifer herself who came up for the concept for the campaign - shot by celebrity photographer Zoey Grossman - to remind people that no matter their age or fitness level, everyone has the potential to feel stronger than ever. , She said: ““Moving my body has always been important to me, and as we now know from the data, strength training is of the utmost importance to staying healthy and active as we age. , “After training with Pvolve for almost four years, I’ve learned there's so much we can do to counteract the natural changes our bodies experience, and with the Pvolve Method, we can become stronger than ever.”, The Pvolve Method focuses on functional fitness, which means that it moves through all three planes of motion – side-to-side, front-to-back, and rotational. The precise movement patterns create deep strength by activating key muscle groups, improving mobility, stability, and strength, and aligning with the body’s natural movements., Julie Cartwright, President of Pvolve, said: “Our method is designed to address the unique needs of women, who often face hormonal changes and life transitions that require special consideration in fitness, with an emphasis on building lasting strength., “Historically, many workouts have been built around men’s physiology, with women expected to adapt. So, we decided to take a different approach, though the workout is equally effective for men.”, Pvolve has physical studio locations in New York, Chicago, and Los Angeles, franchises across the US and Canada, and more than 40 locations in development, with more information about the brand available at https://www.pvolve.com/, *MANDATORY BYLINE - MUST CREDIT: Zoey Grossman, courtesy of Pvolve/Mega. 18 Oct 2024 Pictured: Jennifer Aniston shows she is “stronger than ever” in a new strength campaign for fitness brand Pvolve. *MANDATORY BYLINE - MUST CREDIT: Zoey Grossman, courtesy of Pvolve/Mega.,Image: 923102871, License: Rights-managed, Restrictions: World Rights, Model Release: no